Biz Over Coffee Gets Personal

We (David, Austin, and I) have been at this blog for quite some time now. We knew coming in to it that we didn’t know what this would be or become. We’ve done blogs, a few podcasts, and even had some guest posts. We tried monthly topics, set schedules, and all sorts of methods for posting blogs.

What we attempted to do from the beginning was make sure that we weren’t just pumping out content. There is so much content that hits the web every day and if we were going to add to that we wanted it to be something truly unique and new. Although we were trying to bring our style, our experience, and our unique views to each topic and discussion, at times it just felt like we were doing what everyone else does.

What we ultimately decided was to take the site in a bit of a different direction. We will still be posting blogs, having guest posts, probably doing podcasts, etc. But instead of limiting ourselves to a schedule or a set topic, we wanted it to be more personal. By that, I mean more like a blog.

All of us have some very interesting things that we are taking part in, whether it be working for companies, running our own, starting our own, etc. Instead of talking about the things we know to be definitively true, we thought it would be much more interesting to write about our personal experiences (both success and failure). In doing this, it gives the reader a chance to learn along-side us and also offer input and ideas on how to do it better.

At the end of the day, we think it makes our content more useful to you and to us. We certainly have had our fair share of fantastic discussions so far on some of our content (and I’m sure we’ll still post similar content), but what you will hopefully be seeing soon are posts that are more open-ended, more experiential, and more true to who we are and what we are trying to accomplish.

In a sense, it’s the kind of things you would hear the three of us (and our guest authors) saying if you were overhearing a conversation we were having at a coffee shop… business over coffee, if you will.

Zach